Announcing b5media

Today, Brightspark is pleased to announce our investment in b5media, a global new media network, along with our partners at J.L. Albright Venture Partners.  As we have been watching the evolution of the media space, we have seen the blogging world evolve from a niche media to a mainstream voice.  This has resulted in truly unique ways to build a significant audience base by delivering compelling content.  Our interest has been to see early evidence that this type of network could be extended into the mainstream.  B5media has successfully built such a network.  With over 150 blogs on a wide variety of subjects ranging from entertainment and news to technology and sports, b5media delivers content written by passionate people from all over the world.  We believe that such a network will prove to be a very valuable channel for advertisers looking to reach key demographics.  With more and more ad dollars moving to online audiences, networks like b5media will play a very powerful role.  Many industry observers predicted that the blogging world was simply a fad and would surely die a quick death.  To the contrary, blogs have only continued to gain visibility and reach.  We have only seen the very beginnings of what b5media can accomplish.  With our great investor partner and a strong management team, we are very excited about the possibiities.  To learn more, please visit www.b5media.com

Comments

[Adam Sculthorpe]

Congratulations all, the blogging auhtorities are doing a great service to the Internet community as a whole, the trust these subject matter experts are building is significant and their voices are far more powerful than any search engine result can provide.

Samrt investment in a smart team.